Based in Berlin

Marcus WibergProduct Leader & Builder

Founder turned product leader. For 16+ years, I have built products, companies, and teams from zero to one, led products at global scale, and stayed hands-on with customers, design, and code.

Marcus Wiberg, Product Leader and Builder, Berlin
16+
Years leading product
0 → 12
Product & design team
7.2M
Annual orders processed
$2.4M+
Founder capital raised

Industries

Products and teams built across regulated, consumer, and marketplace businesses.

From early ventures to global scale.

  • Fintech
  • E-commerce
  • Mobility
  • Health
  • Proptech
  • HR Tech
  • Logistics

Selected work

Products I have helped shape and build.

A selection of product work across stages, from early prototypes to products operating at global scale.

Rimthan-built digital banking venture interface and dashboard

Rimthan · Digital Bank

Venture Building · AI / GCC

01
Rimthan-built mobility venture mobile app interface

Rimthan · Mobility

Venture Building · AI / GCC

02
Marley Spoon subscription meal-kit platform shown on a laptop

Marley Spoon · Meal-kit Platform

Subscription Commerce · Global E-commerce

03
Marley Spoon web orders interface showing recipe selections and delivery details on a laptop

Marley Spoon · Web Orders

Subscription Commerce · Global E-commerce

04

Healthtrackr · Partner Lab

Health · Preventive Diagnostics

05
Healthtrackr at-home blood-testing platform shown on iPad

Healthtrackr · Landing Page

Health · Preventive Diagnostics

06
Healthtrackr biomarker results app showing Vitamin D3, Folic Acid, and HbA1c readings on a phone

Healthtrackr · Biomarkers

Health · Preventive Diagnostics

07
LivingPackets THE BOX smart parcel IoT tracking interface

LivingPackets · Smart Packaging

Logistics · IoT / Smart Packaging

08
Matmatch engineering materials search platform shown on a laptop

Matmatch · Materials Platform

Engineering · B2B Marketplace

09
Mika oncology digital therapeutic mobile app interface

Mika · Digital Therapeutic

Digital Therapeutics · Oncology

10
Rimthan-built AI recruiting venture platform interface

Rimthan · AI Recruiting

Venture Building · AI / GCC

11
Rimthan-built workforce onboarding venture mobile app interface

Rimthan · Workforce Onboarding

Venture Building · AI / GCC

12
Socialmist music-powered social platform mobile app

Socialmist · Profile

Social Media · Music / UGC

13
Socialmist music-video creation flow with SoundCloud-powered waveform timeline on a phone held in hand

Socialmist · Video Editor

Social Media · Music / UGC

14
Switchplace apartment-swapping marketplace mobile app

Switchplace · Apartment Swap

PropTech · Marketplace

15

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How I work

Evidence shapes what gets built.

ExploreDefineDeliverLearn

01

Solution discovery & simulation

Explore through working software.

We turn research into hundreds of working prototypes and simulations, covering alternative journeys, customer states, product settings, and edge cases.

Customers and teams experience them directly, shaping what moves into production.

02

Agentic product system

Trace every story back to evidence.

Agents turn committed product decisions into traceable engineering stories.

Evals check every story against the product definition, working prototype, and approved design, returning gaps and conflicts to the team before delivery.

03

Continuous learning

Learning runs through every phase.

Research, prototype testing, usability sessions, client feedback, engineering input, product usage, failures, and business outcomes continuously update the product definition.

Each new signal shapes the next prototype, delivery decision, or change in direction.

Currently

Current role

Chief of Product & Design at Rimthan

An AI-first corporate venture builder.

Testimonials

What it is like to work together.

Words from engineers, founders, designers, and product peers I have worked with closely across teams and companies.

  • Engineering

    Marcus has an unbelievable drive and ambition paired with fantastic attention to detail. He's a quick learner, and our constructive discussions were often the highlight of my day.
    Christian UhlChristian UhlDirector of Engineering, Conrad ElectronicFormerly Personio
  • Founder

    Marcus has a rare combination of product vision, great communication skills, patience, and contagious passion. All this makes him the kind of leader people naturally want to work with.
    Maciej ŁobodzińskiMaciej ŁobodzińskiFounder & CEO, stoic.Y Combinator S19
  • Product

    In discussions where everyone had an opinion, Marcus would pull the conversation back to what we actually knew about the customer. I learned a lot about product judgment just from being in the room.
    Alishah MohbataAlishah MohbataSenior Product Manager, doinstructFormerly Contentful & Marley Spoon
  • Design

    Marcus was my daily partner throughout the design process. His ability to make fast, effective decisions and passionately lead teams is a testament to his creativity and drive.
    Toto CastiglioneToto CastiglioneCreative Operations, AutomatticFormerly Netguru